Package Design

As a part of my University degree, I have created cosmetic and skincare brand, ‘Bod.ily.’ ‘Bod.ily’ is a hypothetical brand which sells a range of body products such as lotions, hand creams and shower gels. To bring the brand to life, I designed packaging for the bottles, advertising posters, a logo and series of illustrations. There are three different collections at ‘Bod.ily,’ each has its own packaging and designs which are relevant to its scent.

“At Bod.ily, we aspire to spread positivity and love surrounding body image and mental health. We are determined to make you feel empowered and confident everyday; whilst learning to love the skin you are in.”

Empower Collection

A warm and luxurious fragrance; including notes of rich amber combined with hints of exotic coconut, vanilla and almond. Wearing 'Empower' will make you feel as though you can conquer the world.

Self-Love Collection

A romantic,  floral fragrance that inspires a modern and proud femininity. With hints of Rosewood and and Geranium, it will have a fresh and light aroma.

Confident Collection

A fresh and almost tropical scent with notes of vanilla, coconut, musk and sandalwood. The combination will leave you feeling happy and uplifted.

Advertising Posters

Brand Packaging Concepts

Experimenting with brand packaging concepts using my own prints and patterns that I have designed. I enjoyed matching the aesthetic of brands that I love, with my own creations and coming up with new collection ideas.

Starbucks Packaging Concept

I created a hypothetical range of coffee bean blends by Starbucks. I came up with some fun flavours and paired them with prints that I felt matched the aesthetic. Here is the packaging for ‘Sea Salt Caramel’, ‘Cocoa’ and ‘Suns Out.’

Skinny Dip Packaging Concept

Using prints from my ‘On Vacay’ trend, I created the ‘On Vacay Collection’ for Skinny Dip. This collection consisted of fun, bright colours and tropical elements. I mocked-up these prints on to popular Skinny Dip products.

Lush Packaging Concept

This is my ‘Tropical Dreams’ collection for Lush. I felt that this specific tropical print that I had previously designed, would work well for a Lush collection and match the brand aesthetic successfully.

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